The partnership between Vilage Marcas e Patentes and Espetinhos Mimi, brings safety, credibility together with our customers and seriousness to one of our biggest properties, which is Mimi trademark. Lately, our main product-selling channel is through franchise stores; in this case, credibility is indispensable for the business’ success. Another reason not to let our trademark become vulnerable. That’s why we are partners with Vilage Marcas e Patentes, a company that provides us with the opportunity to focus on our main activity, while taking care of Mimi trademark.
Fausto Martins Borba
Presidente Espetinhos Mimi
Services
TRADEMARK
The rights to use the name and/or logo of a product/company are ensured by the
registration, as well as all the investments and added values.
A wide range of services rendered by Vilage provides such safety to the client
company, among them:
Protection to the client and its interests against inappropriate use of
trademarks by third parties;
Constant follow-up of the process;
Guidance to the client about payment of government taxes which ensure
the name and logo registration;
Getting of registration certificates;
Vigilance in order to prevent others to register or make inappropriate
use of commercial trademarks and names similar to the client's.
Trademark registration ensures the holder the exclusive rights to use, in its
specific branch of activity, for 10 years. Its renewal may be made immediately
after this period, without the client being unprotected.